The Nazarov reactions of trisubstituted cu, cu'-dienones were studied. Whereas a&dimethyl+'-alkyl a, a'-dienones gave 2, 3-dimethyl-4-alkyl-2-cyclopentenones when heated in concentrated sulfuric acid, the reaction of O, &dimethyl-@'-alkyl cu, cu'-dienones afforded 3, 4-dimethyl-4-alkyl-2-cyclopentenones as the rearranged products. A mechanistic investigation using two deuterated dienones suggests that the Nazarov reactions of the ...