An environmentally benign surfactant (TPGS-750-M), a diester composed of racemic α- tocopherol, MPEG-750, and succinic acid, has been designed and readily prepared as an effective nanomicelle-forming species for general use in metal-catalyzed cross-coupling reactions in water. Several “name” reactions, including Heck, Suzuki− Miyaura, Sonogashira, and Negishi-like couplings, have been studied using this technology, as ...