A new methodology for preparing α-arylated α, β-unsaturated aldehydes is reported. The starting materials are all commercially available alkyn-1-ols (1a–c) that have been easily isomerised to the corresponding allenes (2a–c). The key step is the Heck coupling of the 1, 2- dien-1-ols with a series of iodo-and bromoarene. The products have been synthesised in good yields, and the reactions were carried out under very mild conditions.